GI Joe 1964 1967 Navy #7628 Basics Set MOC Double R Dog Tags Factory Sewn

GI Joe 1964 1967 Navy #7628 Basics Set MOC Double R Dog Tags Factory Sewn

$229.95

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No cello tears - great shape!

Product History, General

FUN FACTS, HISTORY, ATTRIBUTES (ie size, year of production, color,scarcity, etc) WHAT FOLLOWS HAS NOTHING TO DO WITH ANYTHING SPECIFIC in this listing.

#7628 Sailor Navy Basics Small Carded Set
In 1964, the original GI Joe marketing plan was simple.  Sell them the doll...err...action figure :-) and then sell them plenty of outfit/accessories to go with it.  Seems simple today but it was unique in the toys for boys market (but successfully implemented with Mattel's Barbie 5 years earlier) of the early 1960s.  Each item is displayed where it could easily be seen on a store shelf - each one sewn on a card and visible through cello window or seal.  This is one of the sets you could buy to compliment your GI Joe soldier, sailor, marine, or pilot.  This particular set contains:

Tall Black Boots (with thin ridge)
White Soft Sailor's Cap
Dog Tag with Chain Marked "G.I. Joe® Hasbro®" (Only way to get this dogtag version is on the 'basics' small cards)

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